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Master Distributor Agreement for the United Kingdom

Master Distributor Agreement Template for England and Wales

A Master Distributor Agreement under English and Welsh law is a comprehensive legal document that establishes the relationship between a manufacturer/supplier and a master distributor. It governs the distribution rights, territories, obligations, and commercial terms for the distribution of products. The agreement typically includes provisions for pricing, minimum purchase requirements, intellectual property rights, and the potential appointment of sub-distributors. This agreement is particularly important as it sets the framework for the entire distribution network and is subject to English and Welsh contract law, competition law, and relevant sector-specific regulations.

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What is a Master Distributor Agreement?

The Master Distributor Agreement is essential when a manufacturer or supplier wishes to establish a structured distribution network through a primary distributor who may have rights to appoint sub-distributors. This agreement, governed by English and Welsh law, is commonly used in international trade and provides comprehensive coverage of commercial terms, territorial rights, performance obligations, and intellectual property protection. It's particularly valuable when businesses need to establish clear chains of distribution responsibility while maintaining control over their product distribution network. The agreement typically includes detailed provisions for pricing, minimum purchase requirements, marketing obligations, and quality control measures.

What sections should be included in a Master Distributor Agreement?

1. Parties: Identification and details of the supplier/manufacturer and distributor

2. Background: Context of the agreement and brief description of the business relationship

3. Definitions: Key terms used throughout the agreement including relevant legislation references

4. Appointment and Territory: Scope of distributorship and geographical limitations

5. Supply of Products: Terms governing the supply of products, including ordering process

6. Prices and Payment: Pricing structure, payment terms, and invoicing procedures

7. Obligations of the Distributor: Distributor's key responsibilities and performance requirements

8. Obligations of the Supplier: Supplier's key responsibilities including product supply and support

9. Intellectual Property Rights: Protection and usage of trademarks, patents, and other IP

10. Term and Termination: Duration of agreement and termination provisions

What sections are optional to include in a Master Distributor Agreement?

1. Minimum Purchase Requirements: Section detailing specific targets or quotas for the distributor's purchases

2. Marketing and Promotion: Detailed marketing obligations, restrictions, and brand guidelines

3. Non-Compete: Restrictions on competing activities and exclusivity provisions

4. Training Requirements: Staff training obligations and certification requirements

What schedules should be included in a Master Distributor Agreement?

1. Schedule 1 - Product List: Detailed list of products covered by the agreement

2. Schedule 2 - Price List: Current pricing structure and applicable discounts

3. Schedule 3 - Territory Definition: Detailed description of geographical territory and any exclusions

4. Schedule 4 - Service Level Agreement: Performance metrics and service standards

5. Schedule 5 - Marketing Guidelines: Brand usage rules and marketing requirements

6. Schedule 6 - Technical Specifications: Product specifications and technical requirements

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents

Jurisdiction

England and Wales

Publisher

Genie AI

Document Type

Master Agreement

Cost

Free to use

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