The Advertising Sales Contract serves as the primary legal framework for managing advertising relationships in the United States. This document is essential when businesses seek to formalize advertising arrangements, whether for traditional media, digital platforms, or integrated campaigns. The contract addresses crucial aspects such as placement specifications, rate structures, performance guarantees, and compliance with federal and state advertising regulations. It's designed to protect both the publisher's and advertiser's interests while ensuring transparency in advertising practices and maintaining compliance with FTC guidelines and other relevant U.S. advertising laws.
Your data doesn't train Genie's AI
You keep IP ownership of your information
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
OR
Let Genie AI's market-leading legal AI identify missing terms, unusual language, compliance issues and more - in just seconds.
1. Parties: Identifies the advertising agency/publisher and the advertiser/client
2. Background: Context of the advertising arrangement and basic commercial intent
3. Definitions: Key terms used throughout the agreement including Advertising Materials, Media, Campaign Period, etc.
4. Scope of Services: Details of advertising services, platforms, and deliverables
5. Payment Terms: Pricing, payment schedule, and billing procedures
6. Term and Termination: Duration of agreement and termination conditions
7. Intellectual Property Rights: Ownership and usage rights of advertising materials
8. Representations and Warranties: Legal assurances from both parties
9. Governing Law: Applicable jurisdiction and dispute resolution
1. Performance Metrics: Specific KPIs and measurement criteria for digital advertising or performance-based campaigns
2. Agency Commission: Commission structure and calculation method when working through advertising agencies
3. Content Approval Process: Review and approval procedures for campaigns requiring client approval
4. Exclusivity: Restrictions on working with competitors for exclusive arrangements
5. Force Majeure: Provisions for unforeseen circumstances in long-term or high-value contracts
1. Rate Card: Detailed pricing structure and rates for advertising services
2. Campaign Schedule: Timing and placement details for advertisements
3. Creative Specifications: Technical requirements and specifications for advertising materials
4. Performance Metrics Schedule: Detailed KPIs and measurement methodologies for campaign performance
5. Client Brand Guidelines: Brand requirements, restrictions, and usage guidelines
Authors
Relevant legal definitions
Clauses
Relevant Industries
Relevant Teams
Relevant Roles
Find the exact document you need
Comarketing Agreement
A U.S.-governed agreement establishing terms for collaborative marketing efforts between parties, including responsibilities, IP rights, and compliance requirements.
find out more
Sales And Marketing Services Agreement
A U.S.-governed agreement defining terms for provision of sales and marketing services, including scope, compensation, and compliance requirements.
find out more
Mutual Marketing Agreement
A U.S.-governed agreement establishing terms for collaborative marketing efforts between parties, including rights, responsibilities, and compliance requirements.
find out more
Sole Marketing Agreement
A U.S.-governed agreement granting exclusive marketing rights to a single party within a specified territory.
find out more
Manufacturing And Marketing Agreement
A U.S.-governed agreement establishing terms between manufacturers and marketing partners for product manufacturing and promotion.
find out more
Social Media Advertising Contract
A U.S.-compliant contract governing the terms and conditions of social media advertising services, including regulatory compliance and performance requirements.
find out more
Sales And Marketing Contract
A U.S.-governed agreement establishing terms for sales and marketing services, including performance metrics, compensation, and compliance requirements.
find out more
Marketing Support Agreement
A U.S.-governed agreement defining the terms between a marketing service provider and client, including service scope, deliverables, and compliance requirements.
find out more
Marketing Confidentiality Agreement
A U.S.-governed agreement protecting confidential marketing information shared between business parties.
find out more
Online Marketing Agreement
A U.S.-governed agreement establishing terms for online marketing services, including scope, compensation, and compliance requirements.
find out more
Joint Promotion Agreement
A U.S.-governed agreement establishing terms for collaborative marketing efforts between multiple parties, including promotional responsibilities and rights.
find out more
Exclusive Advertising Agreement
A U.S.-governed agreement granting exclusive rights to advertise or sell advertising space in specified media or locations, subject to federal and state advertising regulations.
find out more
Digital Advertising Agreement
A U.S.-governed agreement establishing terms for digital advertising services, including campaign specifications, metrics, and compliance requirements.
find out more
Brand Promotion Agreement
A U.S.-governed agreement establishing terms for brand promotion activities, including marketing requirements, compensation, and compliance obligations.
find out more
Advertising Sales Contract
A U.S.-governed agreement between publishers and advertisers establishing terms for advertising placements and related services.
find out more
Marketing Sales Agreement
A U.S.-governed agreement establishing terms for marketing and sales services between providers and clients.
find out more
Marketing Referral Agreement
A U.S.-governed agreement establishing terms for customer referrals and associated compensation between business parties.
find out more
Cross Marketing Agreement
A U.S.-governed agreement establishing terms for collaborative marketing efforts between parties, including brand usage and marketing responsibilities.
find out more
Marketing Rights Agreement
A U.S.-governed agreement that grants specific marketing and promotional rights from one party to another, subject to defined terms and conditions.
find out more
Marketing Commission Agreement
A US-governed agreement establishing commission-based compensation terms for marketing services.
find out more
Cooperative Marketing Agreement
A U.S.-governed agreement establishing terms for joint marketing efforts between parties, including responsibilities, costs, and revenue sharing.
find out more
Advertising Sales Agreement
A U.S.-governed contract establishing terms and conditions for advertising sales and placement between publishers and advertisers.
find out more
Marketing License Agreement
A U.S.-governed agreement that grants rights to use marketing materials and brand assets for promotional purposes.
find out more
Marketing Fee Agreement
A U.S.-governed agreement establishing terms and compensation for marketing services, compliant with federal and state marketing regulations.
find out more
Exclusive Marketing Agreement
A U.S.-governed agreement granting exclusive rights to market products or services within specified parameters.
find out more
Social Media Marketing Agreement
U.S.-governed agreement establishing terms for social media marketing services, including deliverables, compliance, and performance requirements.
find out more
Contract For Marketing Services
A U.S.-governed agreement establishing terms between marketing service providers and clients, defining service scope, deliverables, and compliance requirements.
find out more
Advertising Service Agreement
A U.S.-governed contract establishing terms between an advertising agency and client for advertising services delivery and management.
find out more
Marketing Partnership Agreement
A U.S.-governed agreement establishing terms for marketing collaboration between parties, including scope, responsibilities, and compliance requirements.
find out more
³Ò±ð²Ô¾±±ð’s Security Promise
Genie is the safest place to draft. Here’s how we prioritise your privacy and security.
Your documents are private:
We do not train on your data; ³Ò±ð²Ô¾±±ð’s AI improves independently
All data stored on Genie is private to your organisation
Your documents are protected:
Your documents are protected by ultra-secure 256-bit encryption
We are ISO27001 certified, so your data is secure
Organizational security:
You retain IP ownership of your documents and their information
You have full control over your data and who gets to see it
.png)