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1. Parties: Identification of the Principal and the Sales Agent, including full legal names, registration details, and addresses
2. Background: Context of the agreement, brief description of the Principal's business and the purpose of appointing the Sales Agent
3. Definitions: Definitions of key terms used throughout the agreement, including 'Territory', 'Products', 'Customers', and 'Commission'
4. Appointment and Territory: Scope of the Agent's appointment, exclusivity/non-exclusivity, and definition of the territorial boundaries
5. Agent's Rights and Obligations: Detailed responsibilities including customer solicitation, reporting, compliance with instructions, and professional standards
6. Principal's Rights and Obligations: Principal's duties including information provision, support, and product supply obligations
7. Commission Structure: Calculation method, payment terms, and conditions for commission entitlement as per HGB requirements
8. Reporting and Accounting: Requirements for sales reports, commission statements, and record-keeping obligations
9. Intellectual Property: Usage rights for Principal's trademarks, logos, and marketing materials
10. Confidentiality: Protection of business secrets and confidential information
11. Term and Termination: Duration of agreement, notice periods, and termination grounds compliant with HGB
12. Post-Termination: Obligations after termination, including compensation claims and return of materials
13. General Provisions: Standard clauses including governing law, jurisdiction, and entire agreement provisions
1. Non-Compete Obligations: Restrictions on competing activities during and after the agreement, used when protecting market position is crucial
2. Minimum Performance Requirements: Specific sales targets or KPIs, included when performance benchmarks are essential
3. Sub-Agents: Rules for appointing sub-agents, included when sub-agents may be needed
4. Data Protection: Detailed GDPR compliance provisions, required when personal data processing is extensive
5. Insurance Requirements: Specific insurance obligations, included for high-value products or regulated sectors
6. Training and Support: Detailed provisions for agent training and support, used for complex products or services
7. Marketing and Advertising: Specific marketing obligations and restrictions, included when agent has significant marketing role
1. Schedule 1: Products: Detailed list of products/services the agent is authorized to sell
2. Schedule 2: Territory Description: Detailed description of geographical territory including any excluded areas
3. Schedule 3: Commission Rates: Detailed commission structure, including any variations by product or customer type
4. Schedule 4: Reporting Templates: Standard forms for regular reporting and commission calculations
5. Schedule 5: Customer List: List of existing customers and any special arrangements (if applicable)
6. Appendix A: Principal's Policies: Key company policies the agent must comply with
7. Appendix B: Marketing Guidelines: Guidelines for use of Principal's branding and marketing materials
Manufacturing
Consumer Goods
Industrial Products
Technology
Pharmaceuticals
Automotive
Electronics
Construction Materials
Medical Devices
Software and IT
Professional Services
Chemical Industry
Machinery and Equipment
Telecommunications
Fashion and Textiles
Legal
Sales
Business Development
Commercial Operations
Compliance
Finance
Contract Administration
International Business
Channel Management
Risk Management
Sales Director
Commercial Director
Business Development Manager
Legal Counsel
Contract Manager
Sales Operations Manager
Regional Sales Manager
Chief Commercial Officer
Head of Sales
Compliance Officer
Sales Agent
Territory Manager
Channel Manager
Distribution Manager
General Counsel
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