A Co-Branding License Agreement is essential when two or more established brands wish to collaborate in the Malaysian market, combining their brand equity for mutual benefit. This document is particularly crucial in Malaysia's dynamic business environment, where brand collaborations must comply with local intellectual property laws, including the Trademarks Act 2019 and Competition Act 2010. The agreement typically outlines licensing terms, quality control measures, territorial restrictions, and revenue sharing arrangements. It's commonly used for product launches, marketing campaigns, or long-term strategic partnerships, ensuring both parties' interests are protected while maximizing the commercial potential of their brand collaboration.
Your data doesn't train Genie's AI
You keep IP ownership of your information
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
OR
Let Genie AI's market-leading legal AI identify missing terms, unusual language, compliance issues and more - in just seconds.
1. Parties: Identification of the parties entering into the agreement
2. Background: Context of the agreement and brief description of each party's business and brands
3. Definitions: Defined terms used throughout the agreement
4. Grant of License: Scope and nature of the brand license, including territory and exclusivity provisions
5. Term and Renewal: Duration of the agreement and conditions for renewal
6. Quality Control: Standards for co-branded products/services and approval processes
7. Intellectual Property Rights: Ownership and protection of intellectual property
8. Financial Terms: Payment terms, royalties, and financial obligations
9. Representations and Warranties: Parties' assertions about their rights and capabilities
10. Termination: Circumstances and procedures for ending the agreement
11. Post-Termination Obligations: Parties' duties after agreement ends
12. Confidentiality: Protection of confidential information
13. Governing Law and Jurisdiction: Applicable law and dispute resolution mechanisms
1. Marketing and Promotion: Specific requirements for marketing activities and promotional materials
2. Territory Restrictions: Detailed geographic limitations when license is territory-specific
3. Minimum Performance Requirements: Sales targets or minimum activity levels if applicable
4. Supply Chain Requirements: Manufacturing and distribution specifications if physical products involved
5. Digital Rights: Specific provisions for online and digital brand usage
6. Social Media Guidelines: Rules for social media presence and engagement
7. Crisis Management: Procedures for handling brand-related incidents or controversies
8. Insurance Requirements: Specific insurance coverage requirements if needed
1. Schedule 1 - Licensed Marks: Detailed list and images of all trademarks and brands covered
2. Schedule 2 - Brand Guidelines: Specific requirements for brand usage and visual identity
3. Schedule 3 - Approved Products/Services: List of products or services covered by the co-branding arrangement
4. Schedule 4 - Quality Standards: Detailed quality control specifications and requirements
5. Schedule 5 - Financial Terms: Detailed royalty calculations and payment terms
6. Schedule 6 - Approval Procedures: Step-by-step process for obtaining approvals for brand usage
7. Appendix A - Contact Details: Key contacts for both parties for various aspects of the agreement
8. Appendix B - Reporting Templates: Standard formats for required reports and notifications
Authors
Relevant legal definitions
Clauses
Relevant Industries
Retail
Consumer Goods
Fashion and Apparel
Food and Beverage
Technology
Financial Services
Automotive
Entertainment
Sports and Recreation
Telecommunications
Healthcare
Education
Hospitality
Media and Publishing
Relevant Teams
Legal
Marketing
Brand Management
Commercial
Business Development
Intellectual Property
Compliance
Finance
Product Development
Corporate Communications
Public Relations
Relevant Roles
Brand Manager
Marketing Director
Legal Counsel
Commercial Director
Intellectual Property Manager
Business Development Manager
Chief Marketing Officer
Licensing Manager
Partnership Manager
Product Manager
Compliance Officer
Contract Manager
Chief Commercial Officer
Brand Protection Manager
Find the exact document you need
SaaS Software License Agreement
A Malaysian law-governed agreement for software as a service (SaaS) delivery, defining terms of use, service levels, and compliance requirements.
find out more
Land License Agreement
A Malaysian law-governed agreement granting temporary land use rights from a landowner to a licensee, structured under the National Land Code 1965.
find out more
Perpetual License Maintenance
Malaysian law-governed agreement for perpetual software licensing and ongoing maintenance services, combining permanent usage rights with long-term support obligations.
find out more
Perpetual Software License Agreement
A Malaysian law-governed agreement granting permanent software usage rights, defining terms, conditions, and obligations between software provider and user.
find out more
White Label License Agreement
A Malaysian law-governed agreement enabling the licensed use and rebranding of products/services under a white label arrangement.
find out more
Occupancy License Agreement
A Malaysian legal document granting temporary permission to occupy and use a specific property or space, governed by Malaysian contract and property laws.
find out more
Master Toy License
A Malaysian law-governed agreement authorizing the manufacture and distribution of licensed toy products, establishing rights, obligations, and quality standards.
find out more
License Rental Agreement
A Malaysian law-governed agreement combining property rental terms with operational licensing provisions for commercial property use.
find out more
Copyright Agreement
A Malaysian law-governed agreement establishing terms for copyright transfer or licensing of creative works, aligned with the Copyright Act 1987.
find out more
Lease & License Agreement
Malaysian law-governed agreement establishing property lease and license terms, including rental conditions, usage rights, and parties' obligations.
find out more
Real Property License Agreement
A Malaysian law-governed agreement granting temporary rights to use real property under specific terms and conditions.
find out more
Content Usage Agreement
A Malaysian law-governed agreement that defines terms and conditions for content usage, distribution, and licensing, ensuring compliance with local intellectual property and digital commerce regulations.
find out more
Software License Server Open Source
Malaysian-law governed agreement for open source server software licensing and deployment, covering technical, legal, and operational aspects under Malaysian digital commerce regulations.
find out more
Patent Agreement
A Malaysian law-governed agreement establishing terms for patent rights transfer, licensing, or assignment, compliant with the Patents Act 1983.
find out more
Copyright Agreement For Artwork
A Malaysian law-governed agreement that establishes copyright transfer or licensing terms for artwork, protecting both creator and licensee interests under the Copyright Act 1987.
find out more
Software Testing Agreement
Malaysian-law governed agreement for software testing services, defining testing scope, methodologies, and deliverables between service provider and client.
find out more
Parking License Agreement
A Malaysian law-governed agreement establishing terms for parking space usage, including rights, obligations, and operational requirements.
find out more
Trademark Agreement
A Malaysian law-governed agreement establishing terms for trademark usage, licensing, or transfer, compliant with the Trademarks Act 2019 and related regulations.
find out more
Trade Secret License
A Malaysian law-governed agreement enabling the licensed use of trade secrets while maintaining their confidential status and protecting the owner's rights.
find out more
Sole License
A Malaysian law-governed agreement granting sole rights to use intellectual property while preventing the licensor from licensing to other parties.
find out more
Software Installation Agreement
A Malaysian law-governed agreement detailing terms and conditions for software installation services, including technical specifications, implementation procedures, and legal compliance requirements.
find out more
Short Term License Agreement
A Malaysian-law governed agreement for temporary licensing of intellectual property or assets, establishing rights and obligations between licensor and licensee.
find out more
Sampling License
A Malaysian law-governed agreement permitting the use of portions of existing musical works in new compositions, establishing usage rights, compensation, and attribution requirements.
find out more
Royalty Bearing License
A Malaysian law-governed agreement for licensing intellectual property rights in exchange for royalty payments, establishing terms for commercial exploitation and compliance with local regulations.
find out more
Room License Agreement
A Malaysian legal document granting permission to occupy a room under license terms, governed by Malaysian contract and property law.
find out more
Research License
A Malaysian law-governed agreement granting rights to use specific research materials or technologies for research purposes, with defined terms for usage and compliance.
find out more
Portfolio License Agreement
A Malaysian law-governed agreement for licensing multiple intellectual property assets in a single comprehensive framework.
find out more
Perpetual Irrevocable License
A Malaysian law-governed perpetual irrevocable license agreement granting permanent rights to use specified intellectual property or technology.
find out more
Patent Cross License
A Malaysian law-governed agreement enabling mutual licensing of patent portfolios between organizations, with comprehensive terms for patent rights exchange and usage.
find out more
Open License Agreement
A Malaysian law-governed agreement establishing terms for open licensing of intellectual property, ensuring compliant sharing and protection of creative works.
find out more
Non Perpetual License
Malaysian law-compliant Non-Perpetual License agreement template for temporary licensing arrangements.
find out more
Non Exclusive License Agreement
A Malaysian law-governed agreement granting non-exclusive rights to use intellectual property while preserving the licensor's ability to license to others.
find out more
Master Use License
A Malaysian law-governed master agreement establishing comprehensive terms for licensing intellectual property and content usage rights.
find out more
License To Sublet
A Malaysian legal document granting permission for a tenant to sublet property to another party, subject to Malaysian property and contract law.
find out more
License Agreement For Rental Property
A Malaysian law-governed agreement granting permission to use and occupy property under license terms, typically for flexible or shorter-term arrangements.
find out more
Licence Rental Agreement
A Malaysian law-governed agreement combining property or equipment rental terms with licensing rights, suitable for various commercial and individual arrangements.
find out more
Library License
A Malaysian law-governed agreement establishing terms for library resource access and usage, including digital and physical content licensing.
find out more
Master License Agreement
A Malaysian law-governed framework agreement establishing core terms for licensing intellectual property, technology, or proprietary materials between parties.
find out more
Master License
A comprehensive licensing framework agreement governed by Malaysian law, establishing terms for intellectual property or technology licensing arrangements.
find out more
Manufacturing License Agreement
A Malaysian law-governed agreement granting manufacturing rights and establishing quality control and compliance requirements for licensed manufacturing operations.
find out more
ұԾ’s Security Promise
Genie is the safest place to draft. Here’s how we prioritise your privacy and security.
Your documents are private:
We do not train on your data; ұԾ’s AI improves independently
All data stored on Genie is private to your organisation
Your documents are protected:
Your documents are protected by ultra-secure 256-bit encryption
We are ISO27001 certified, so your data is secure
Organizational security:
You retain IP ownership of your documents and their information
You have full control over your data and who gets to see it
.png)