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Social Media Partnership Agreement for Indonesia

Social Media Partnership Agreement Template for Indonesia

A comprehensive legal agreement governed by Indonesian law that establishes and regulates a partnership between parties for social media collaboration and content creation. The document addresses key aspects including content rights, data protection, revenue sharing, and compliance with Indonesian digital regulations, particularly the ITE Law and data privacy requirements. It outlines the responsibilities, obligations, and rights of all parties involved in the social media partnership, while ensuring adherence to local content and language requirements as per Indonesian regulations.

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Social Media Partnership Agreement

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What is a Social Media Partnership Agreement?

The Social Media Partnership Agreement is essential for businesses operating in Indonesia's dynamic digital landscape. It is typically used when two or more parties wish to establish a formal collaboration for social media content creation, sharing, or marketing activities. The document ensures compliance with Indonesian regulations, particularly the ITE Law (Law No. 11 of 2008) and related data protection requirements. It covers crucial elements such as content ownership, usage rights, revenue sharing mechanisms, and data privacy obligations. This agreement is particularly relevant given Indonesia's growing social media user base and increasing focus on digital marketing, while addressing specific local requirements such as mandatory use of Indonesian language in commercial agreements and compliance with local content regulations.

What sections should be included in a Social Media Partnership Agreement?

1. Parties: Identification of the parties entering into the agreement, including their legal names, registration numbers, and addresses

2. Background: Context of the agreement, brief description of each party's business, and purpose of the partnership

3. Definitions: Definitions of key terms used throughout the agreement, including technical and social media-specific terminology

4. Scope of Partnership: Detailed description of the partnership arrangement, including platforms covered and general obligations

5. Term and Termination: Duration of the agreement, renewal terms, and conditions for termination

6. Content Rights and Responsibilities: Guidelines for content creation, approval processes, and content ownership

7. Intellectual Property Rights: Protection and usage rights of each party's intellectual property, including brands and content

8. Data Protection and Privacy: Obligations regarding user data handling, privacy protection, and compliance with Indonesian data protection laws

9. Commercial Terms: Financial arrangements, revenue sharing, payment terms, and reporting requirements

10. Representations and Warranties: Each party's assurances regarding their authority, compliance, and capabilities

11. Confidentiality: Protection of confidential information shared during the partnership

12. Compliance with Laws: Obligations to comply with Indonesian laws, including ITE Law and relevant regulations

13. Dispute Resolution: Procedures for resolving disputes, including jurisdiction and governing law provisions

14. General Provisions: Standard legal provisions including notices, amendments, and assignment rights

What sections are optional to include in a Social Media Partnership Agreement?

1. Performance Metrics: Specific KPIs and performance measurement criteria, used when the partnership includes performance-based elements

2. Crisis Management: Procedures for handling social media crises or controversial content, recommended for high-profile partnerships

3. Content Monetization: Detailed provisions for revenue generation from content, needed when monetization is part of the partnership

4. Third-Party Platforms: Requirements for using third-party tools or platforms, included when relevant to the partnership

5. Influencer Guidelines: Specific rules for engaging with influencers, needed when the partnership involves influencer marketing

6. Geographic Restrictions: Territorial limitations and regional content requirements, used for partnerships with geographic constraints

7. Training and Support: Provisions for technical training and ongoing support, included for complex partnership arrangements

What schedules should be included in a Social Media Partnership Agreement?

1. Schedule 1 - Platform Requirements: Technical specifications and requirements for each social media platform covered

2. Schedule 2 - Content Guidelines: Detailed content creation, posting, and moderation guidelines

3. Schedule 3 - Brand Guidelines: Visual and messaging guidelines for brand representation

4. Schedule 4 - Fee Structure: Detailed breakdown of fees, revenue sharing, and payment calculations

5. Schedule 5 - Performance Metrics: Detailed KPIs, measurement methodologies, and reporting templates

6. Schedule 6 - Approved Third-Party Tools: List of approved tools and platforms for content management and analytics

7. Appendix A - Contact Information: Key contacts and escalation matrix for both parties

8. Appendix B - Content Approval Process: Flowchart and timeline for content approval procedures

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Jurisdiction

Indonesia

Publisher

Genie AI

Cost

Free to use
Relevant legal definitions





































Clauses




































Relevant Industries

Technology

Retail

E-commerce

Entertainment

Education

Food and Beverage

Fashion

Beauty and Cosmetics

Travel and Tourism

Financial Services

Healthcare

Sports and Recreation

Media and Publishing

Consumer Goods

Professional Services

Relevant Teams

Legal

Marketing

Digital

Communications

Business Development

Content Creation

Social Media

Compliance

Brand Management

Creative

Partnership Management

Relevant Roles

Social Media Manager

Digital Marketing Director

Content Strategy Manager

Legal Counsel

Partnership Manager

Business Development Manager

Digital Content Creator

Marketing Manager

Compliance Officer

Brand Manager

Communications Director

Creative Director

Community Manager

Influencer Relations Manager

Digital Operations Manager

Industries









Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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